The commodity procurement seabet club is a key link in the adjustment of the functional organization of the group headquarters。What is the purpose of establishing a commodity procurement seabet club？Which products to purchase?？How the procurement process works？……These issues are of great concern to everyone。Today，"Voice of China" will conduct a series of interpretations on the unified commodity procurement seabet club with questions。
1. Why establish a group commodity procurement seabet club?
ü Fully integrate Zhongbai’s strong channel resource advantages，Optimize purchasing power，Reduce seabet club costs and improve sales performance and profits。
ü Optimize product structure and enhance product image，Private brands, as the advanced development direction of the international retail industry, will bring better brand image and sales profits to Zhongbai，At the same time, imported goods purchased directly from overseas also meet consumers’ strong demand for food safety and higher quality of life。
ü Through the continuous optimization and improvement of the product structure to cooperate with the further improvement and transformation seabet club business structure and business model，Realize Zhongbai’s glory again。
2. How is the group’s commodity purchasing seabet club structured?
ü Private Brand Department
ü Overseas Direct seabet club Department
ü Underwriting Customization Department
ü Key Brand Department
3. What categories of goods are purchased by the group’s commodity procurement seabet club?
ü The unified procurement seabet club will rely on refined category management，Research on big data within the company and the market，Focus on developing categories that are core concerns of consumers and categories that are more important to the company’s development。
ü Purchased goods will cover major categories of fast-moving consumer goods and non-food items except fresh food。
4. How does the procurement process of the group’s commodity purchasing seabet club work?
ü All procurement processes of the centralized procurement seabet club will be strictly implemented in accordance with the group's medium and long-term strategy and the category development plan derived from it。
ü Private brands will directly cooperate with domestic and international qualified high-quality manufacturers。Product positioning: First-line quality，Acceptable price，Comprehensive gross profit higher than the company’s average level in the same category。
ü Underwriting customization will cooperate with domestic and international manufacturers with certain brand awareness。Product positioning: with a certain degree of branding，Special packaging，Exclusive sale，High price competitiveness。
ü Overseas direct seabet club products will directly cooperate with overseas manufacturers of origin，Imported directly by the import and export company under the group，Eliminate all intermediate links。Product positioning: direct seabet club from origin，In line with consumers’ needs and perceptions of imported origin，Has a certain price advantage compared to the market。
ü All procurement processes will be carried out under the full supervision of the Group Supervision seabet club。
5. Will the products purchased by the Commodity Procurement seabet club conflict with the existing products of the subsidiary?？
ü No。The products in the unified procurement seabet club will be the proprietary brand products of Zhongbai Group，And the packaging and specifications specially customized by the brand owner for Zhongbai，Also includes imported goods directly purchased by the seabet club from overseas origins。
ü Under certain circumstances，The Unified Procurement seabet club will also seize certain market opportunities，Seize some regular commodity purchasing opportunities after full communication with subsidiaries，Such as quantitative underwriting, etc.。
6. How does the group commodity purchasing seabet club cooperate with its subsidiaries?
ü The centralized procurement seabet club will strictly implement the group’s established product strategy，Full understanding of market and consumer needs as well as the needs of subsidiaries，So as to purchase goods in a more targeted manner。At the same time, combined with the requirements of the group's business model reform, the unified procurement product marketing specifications were released，Unify the group’s purchasing of goods，Present a professional image。
ü We welcome subsidiaries to make reasonable suggestions，Timely feedback on customer and product related information。
ü The unified procurement seabet club will work with each subsidiary，Work together，Work together to create a new product pattern for Zhongbai，Lay a solid product foundation for the group’s strategic transformation。