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Introduction
Innovate from the roots of seabet best sports betting logic,This is becoming the core proposition of today’s seabet best sports betting 。
As the Internet gradually transforms the global economy,Maximized material abundance,Full convenience of living conditions,seabet best sports betting is no longer the only traffic entrance for brands,Consumers’ demands for seabet best sports betting are not limited to satisfying simple shopping needs。
In recent years,The seabet best sports betting industry is also constantly emerging“Scene”、“Experience”、“Social”Other hot words,And practiced in various forms,Like endless“IP image”、“New Media Experience Exhibition”etc.。
However,The industry’s innovation changes faster,The more people feel the difficulty of seabet best sports betting evolution。The future of seabet best sports betting cannot simply accumulate traditional seabet best sports betting resources,It is necessary to innovate from the root of seabet best sports betting logic,Thinking with the Internet,Insight into deep needs,Create dual value for brands and consumers,This has also become the core proposition of today’s seabet best sports betting 。
01Consumer seabet best sports betting scenario iteration——“Social+”Creative seabet best sports betting
Consumers in the past ten years,has been replaced by a new generation,seabet best sports betting interaction has become a basic element of life。80、Post-90s as natives of the Internet,Leading great changes in seabet best sports betting context and consumer market。In emotion、Values、Identity or lifestyle,Form a tribal group,Recognize something in common、Experiences and habits are regarded as the totem of the tribe。
Whether it is a brand or a commercial entity,Becoming a consumer<SocialThe value chain is imperative。This change needs to meet consumers with leading consumption concepts to catalyze the chemical effect。Shekou, Nanshan, Shenzhen, the most internationalized area in Shenzhen,With a distinctive “Openness and creativity”,It is the best soil for nurturing new things,In these days, seabet best sports betting is creating a new seabet best sports betting species based on Internet thinking——“Social+”Creative seabet best sports betting 。
✦Creative 1: “Social + Space&seabet best sports betting ; Starting a revolution in consumption scenarios
Nanshan Shekou has the most consuming financial and intellectual circle in Shenzhen,Most of them have overseas living experience,They have always led the city’s consumption trends。In order to meet their needs for seabet best sports betting quality,Creating urban space works in daily life,Design the most creative seabet best sports betting scene。
Aesthetic neighborhood that matches contemporary aesthetics and oriental culture,Create a commercial landmark with the most seabet best sports betting appeal。Based on consumers’ walking routes and experience needs,Consider people、Building、The relationship between the three elements of nature,Multi-dimensional functional division of the overall commercial space,Create a rich and diverse humanistic creative experience space。
Space aesthetics: 49 modern-style commercial single-family buildings arranged in a staggered manner,Building height 12-18 meters、Floor height 5 meters,Form the most topical architectural community in the city。Oriental Block“Changing scenery&seabet best sports betting ;also creates a more situational atmosphere。Based on the most comfortable feeling of walking and the most social situation,Define the dimensions of streets and alleys,Convert the pleasure of shopping into an appreciation of brands。
Scene creation: Atmosphere design for public areas,Also unique。Ink and wash freehand garden,Naturally promotes dialogue between the brand and the community;Four Courtyards、Seven Squares,Space atmosphere and activities gather people for the brand;Style Street Exterior,Interpretation of international seabet best sports betting life temperament。
Thematic activities and situational interactions staged from time to time in public spaces,Inject a lively atmosphere into the field,Inspire people’s yearning for life and seabet best sports betting happiness。
Practical value: A single-family building with a utilization rate of 90% is the best flagship display space for the brand。It is reported,Most of the cooperative brands currently being negotiated,Will incorporate unique architectural features,Create a unique theme flagship store,To form the most stylish seabet best sports betting scene in Shenzhen on a large scale,Become the characteristic of the city。
While creating a space atmosphere,Blurred seabet best sports betting boundaries in daily life,The influence released through the community,Give the scene a whole new meaning,Become a hub for emotional connection between brands and communities,Creating a true urban space。
✦Creative 2: “Social + Time”Improve seabet best sports betting efficiency
In daily life, the "ldquo" combined with the main consumer groups in the area;Brand Concept、Circle view、Wealth View、Consumption Views”,Theme around the lifestyle of global citizens,With“One day’s social life timeline”is a clue,Innovative and precise seabet best sports betting portfolio planning。
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A double giant screen theater that can be called an aircraft carrier in size——ifree’s first flagship store in South China,United Hong Kong Directors Guild,Introduction of diverse entertainment and cultural resources,Create a new film ethnic culture;
The seabet best sports betting Theater covers drama、Stage play、Experimental Repertoire、Children’s drama、live HOUSE music、Multi-dimensional cultural and entertainment content such as live events and concerts,Form interesting topic interactions;
The powerful alliance of pan-entertainment and cultural circles,For Shenzhen people eager for literary and artistic exchange,Build the largest cultural seabet best sports betting base,The most active subculture seabet best sports betting 。
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4500㎡ compound bookstore that combines the emotional space of humanities,Theme bookstores will be brought together、The largest DIY handicraft workshop in the city、Rich and diverse cultural and seabet best sports betting categories、Curatorial Space、Design Art、Children’s Fun、Casual dining and other businesses,Create a comprehensive cultural and seabet best sports betting leisure experience;
This may become the warmest bookstore by the sea,Find a spiritual place for the people of this largest immigrant city。
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Based on the unique DNA of this area’s international lifestyle,We will pass 15 designer brand concept stores during the day、Buyers store,10 new sports concept stores,8 LifeStyle concept experience stores,Crabtree&Evelyn’s first flagship store in the country and so on,Become the largest designer seabet best sports betting in South China,Setting up a fashion storm,Give open Shenzhen the international style it deserves。
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seabet best sports betting Lifestyle Home + not only has a fresh food boutique supermarket tailored for the international crowd,Organic supermarket will also be added、Japanese theme supermarket、Pet Supermarket、Kitchen supplies supermarket and other sub-categories,For people who love life,Provide a full range of choices that are in sync with the world’s lifestyle。
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Relying on the lighthouse landmark,Create an exclusive place for couples, Sweet Flower Street,Provide wedding planning、Wedding dress customization、Photography、Dessert customization、One-stop service for wedding cakes and more。Carrying all the important happy moments in life,Let the young elites wandering in the city,Have an emotional belonging rooted in the city;
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Leave the best seats of coastal natural resources to global delicacies,There are also niche specialty coffees,Exquisite modern Chinese food,World Bar Street and New Light Dining Area,Create a destination where circles gather,Enjoy the international food and fashion seabet best sports betting scene,A never-ending first-line coastal style feast dedicated to the city;
02Rebuilding the commercial foundation value of the brand——Super user operation
The basic value of seabet best sports betting ,No longer just a geographical diversion of physical space for brands,Instead, it provides brands with the value of connecting with power users,Create cascading effects generated by social situations for brands,The fan effect of the brand,As far as brand belief。
✦Super user operation system, leading a new seabet best sports betting paradigm
“Activity is the core”Trigger consumption motivation: daily operation ideas subvert the operation logic of traditional seabet best sports betting ,Built with “seabet best sports betting activities are the core”’s creative operation system。First use continuous activities to introduce a steady stream of traffic to the brand,By observing people’s seabet best sports betting behavior and consumption preferences,Insight into deep consumer needs,Continue to customize creative activities for the brand to target precise customer groups,Inspire consumption motivation。
Always-on consumption mechanism: Zhili also built a custom-developed seabet best sports betting intelligence system around social networking。Build a convenient seabet best sports betting scene containing humanistic care,Breaking the boundaries of physical space,Dissolving the boundaries between online and offline,Understand more accurate consumer demand,Provide brands with continuous online precise traffic channels and efficient seabet best sports betting methods。
Member operation creates circular consumption: operating core customer groups is the core competitiveness of life。Establish a theme seabet best sports betting circle around the user’s interests and hobbies,Organize theme creative activities based on brand resources,Introducing precise customer groups for the brand,Let the community experience the lifestyle,Stimulate consumer demand,Let the community generate brand stickiness。
from this,Scenarios constitute consumption motivation,Experience realizes purchasing power,Operation turns consumption cycle。We are building new seabet best sports betting logic around social needs,Harvest the consumption power of the next era,This is also its interpretation of future seabet best sports betting 。
03The definer of the future is the discerner of value
Nearly ten years,The seabet best sports betting rules around us have been subverted。From mobile phone、Shopping、Finance,Even the new retail that Alibaba and Tencent are aggressively entering。The future of any industry,Experience is no longer the decisive rule,Forward-looking insight into trends and needs is the way to win。
As a new commercial species,Life is born with “Internet Gene&seabet best sports betting ;。Group Nanhai Holdings has been involved in the Internet industry more than 10 years ago,Shaping Innovation“Internet Thinking&seabet best sports betting ;'s group management culture,Layout cultural communication、Health、Education、Retail and other diversified sections。
around community culture,Dadi Cinema’s first“Movie+&seabet best sports betting ;Community concept,It also has the most authoritative Hong Kong Internet life service and information platform—“Hong Kong 01&seabet best sports betting ;,Acquired British brand Crabtree in 2015,Introducing new retail methods into the Chinese market。
Days are the first commercial project of Nanhai Holdings,Has been carefully honed for five years。Nanhai Holdings has insight into consumer trends,Strategic creation“Creative seabet best sports betting Alliance”,Focus on research“Social consumption behavior”,From“Creative seabet best sports betting 、Modern aesthetics、Return to nature、Know yourself、Integrated community、Discover the meaning of life”angle,Create a new creative social seabet best sports betting venue that provides an ideal venue and suitable services for this kind of behavior。
04“Gathering over food&seabet best sports betting ;A“Social + Dining&seabet best sports betting ;’s discussion is about to take place
In days,The community is brought together by the common pursuit of consumer pleasure。However, seabet best sports betting experience is subjective,An attractive consumer experience is something that consumers themselves cannot clearly define。And regarding this seabet best sports betting attitude,We will also have in-depth conversations with industry pioneers during the days。
Among them,The Academy of Tomorrow organized by Days will continue to stage diversified seabet best sports betting activities,First issue“Looking ahead to tomorrow”,Through the interpretation of precision seabet best sports betting ,Let’s imagine tomorrow’s seabet best sports betting 。
As the second lecture of Tomorrow Academy,The first international seabet best sports betting flavor conference X SITT will be held on October 26th。This event is a high-level gathering of cover figures in the catering industry。Cooperating media SITT(Style in the town) seabet best sports betting meeting includes the world-renowned lifestyle magazine Kinfolk、seabet best sports betting coffee culture magazine Drift and parent-child life magazine Fathers,is an international lifestyle media portfolio dedicated to precision。
以“Gathering over food&seabet best sports betting ;is the subject,In the days of today, we launched a discussion about the future of the catering industry and "ldquo;Social + Dining&seabet best sports betting ;In-depth discussion。
The Chief Editor of SITT Community Conference will announce&seabet best sports betting ;Community segmentation and changes in food internationalization and consumption&seabet best sports betting ;’s professional speech。
Ouyang Yingji, curator of cross-border food culture in Hong Kong, and Xiao Kuan, founder of Da Kou Gourmet List,From the perspective of an industry leader,Share about “Integration of local and international cuisine&seabet best sports betting ;’s forward-looking view。
The most influential food expert on Douban, Ma Da,Beichuan, resident guest of Fengwei Laboratory,Tim Kwan, founder of Office AIO, a catering space design studio that won the International Interior Design Award,China’s first master sommelier Lu Yang and other 12 industry figures related to catering and lifestyle,will target“The product power and scene power of Chinese fashionable food&seabet best sports betting ;'s topic,Have a flavor conversation。
Meals are a cultural behavior that seeks resonance and identity among humans,Is an effective entry point for social consumption。And what I practice in my daily life is ";Social+”Creative seabet best sports betting is enriching the content of life,Create a mark of life with contemporary significance,Worth looking forward to。
(Source: Yingshang.com)