One of the phenomena of increasingly fierce competition in the retail industry,seabet app download is the increasingly fierce promotion war between merchants,Rack your brains just to get your eyeballs、Gathering popularity,The merchants are in full swing,Consumers are a little tired,There is even a phenomenon in shopping malls that "nothing can be sold without discounts"。How to market innovation?How to convert attracted attention into increased sales?Is the eternal theme of successful marketing。After thinking about marketing activities,How to do seabet app download?
Depending on the intensity of the promotion,The flow of people attracted is naturally different,The mall seabet app download increase the deduction points based on the estimated flow of people,For example, the usual deduction points are25%,The mall attracts a large number of people through promotional activities,The deduction points seabet app download definitely be increased to30%Above or even higher,The increase in deduction points in shopping malls,Will directly lead to a reduction in the brand’s return rate,Greatly compressed the brand’s profit margin,As for brands, naturally they won’t just watch and work for the mall in vain,I will naturally make a fuss about the product,seabet app download is also necessary。
The basis of seabet app download is products. Without products, what would be displayed??I will explain the seabet app download and displays below by dividing all promotional activities into two situations: normal flow and extra large flow of people:
一、Extremely heavy traffic – seabet app download include “flash sales”、"Limited time sale"、"Spend double the money you have"
1、The word flash sale comes from online games,means to kill the opponent in one second,One fatal move,When used in promotional activities, seabet app download means,The product will be sold out in a very short time,means the price is super low,For example1yuanTshirt,30Yuan coat, etc.
seabet app download situation,Obviously for clearance,It may be a long-standing backlog of inventory,The flash sale price must be below the cost price,But sell30The block is30block cash,It’s not even a dime in inventory,Besides, the "brothers and sisters" of seabet app download stock product have already made money when they were priced at regular prices,There are usually a lot of customers in seabet app download situation,There may be too many to squeeze in,Then seabet app download display is very simple,Just display by price,30Yuan District 1,20Yuan another district,50Yuan is in another district...
Of course some brands will only offer a few products for flash sales,Just an attractive gimmick,In seabet app download way, you only need to display it in one area,I personally do not recommend seabet app download form,Customers will reject high-priced products or even brands because they don’t like low-priced products,The gain outweighs the loss;
2、Limited time sale—for example, a certain brand seabet app download not be discounted for a long time,Suddenly in the afternoon15:00——18:00seabet app download brought the whole audience to attention3Discount seabet app download,18:00Return to normal price after,seabet app download is a limited time sale,The same flow of people will be huge,The main purpose of display at seabet app download time is to make it easy for customers to find,You only need to display them collectively by category,Like a shirt in area one、The vest is in the second area、Pants in District 3、Dress in District 4...
3, If you have money, spend seabet app download twice as much - you take seabet app download100Yuan can buy the price200Yuan’s products,In seabet app download case,The products of each brand store must be sold at regular prices,Because you only need to pay half of the money when paying,Actually, to put it bluntly5Discount, just compare5The fold sounds much more tempting,The products at seabet app download time may also be mainly out of season products and severely unsalable products,The goods will naturally be messy,At seabet app download time, we must ensure that customers can purchase conveniently,Don’t look too low-end,It is best to display in a centralized manner,As shown below(1seabet app download is concentrated in order of yellow, green and blue,2Concentrated in dark and light brown beige,3Concentrate on black and white):
二、Normal traffic flow - seabet app download include "matching consultant"、Special services such as “Handsome Guy Accompanying Shopping”
Activities dominated by special services,Big colors are on sale at regular prices,Occasionally a little profit,That’s seabet app download95fold,9folding and the like,Be able to accept matching consultants with peace of mind、Customers accompanied by handsome guys,Or more tasteful,Or more money,seabet app download type of customer pays great attention to whether the brand store she enters is consistent with her status,Then the product for seabet app download kind of activity is naturally the latest product,Just display by series,Fully demonstrate the store’s sense of class and the value of its products,Only to impress seabet app download type of customers,As shown below:
Of course there are some activities,Not mentioned above,such as discount、Free with purchase、Send voucher、Exchange old clothes for new clothes, etc.,No matter what the activity is,All displays should be based on seabet app download and targeted customer groups,For example, the same discount,ABrand7Zhe, huge crowds of people,BBrand7Zhe, the clouds are calm and the wind is gentle;AThe mall is crowded with people giving out vouchers,BNot many people are moving in the mall to give out vouchers;
So,If your discount is extremely low,Products are subject to change,seabet app download can be displayed by category,If the discount is high,The product is naturally not bad,You can seabet app download by series;
Let’s go back and summarize,The process of promotional display should be like seabet app download, Determine what activities - how much traffic is expected - which customers are targeted - what goods to sell - how to display,Display is the last link,The first few links are very important,Specially for which customers、What goods are sold will be the key to determine the success or failure of the event。
(Source Retail Network)