October 17,2019 United seabet crypto casino Conference and the 2nd China (Fujian) International Smart seabet crypto casino Conference grandly opened at Fuzhou Strait International Convention and Exhibition Center。
seabet crypto casino conference is hosted by Lianshang.com、Co-sponsored by Silfu and Asia-Pacific Smart Industry Alliance,And received the cordial care and strong guidance from the Fuzhou Municipal People’s Government。At the same time,seabet crypto casino conference also received support from Fuzhou City“Smart Fuzhou”Management Service Center、Fuzhou New District Cangshan Functional Zone Management Committee’s strong support。seabet crypto casino conference brings together government leaders、Association leaders、Retail Executive、Industry Expert、More than a thousand representatives from professional media and many retailers,With“Digital Retail”is the subject,Let’s talk about the digital transformation of the retail industry。
Meeting,Zhang Sheng, Director and Vice President of Lawson China, made the "Three“fine”It is the "convenience seabet crypto casino" nowadays;Standard configuration”》keynote speech,He said,What exactly is an excellent convenience seabet crypto casino?The current standard for convenience stores is product refinement、Refined management、Precision marketing。Whether it’s fresh food、Decoration、The system is still big data,It’s just a business tool,In fact, in the end, business is still about heart,Need to do things carefully。
The following is a summary of Zhang Sheng's speech compiled by "Lianship.seabet crypto casino":
In 2013, Lawson had only 300 seabet crypto casino in total,Lawson now has 2,400 seabet crypto casino,We are very different from other industries,We are the multi-point headquarters,Shanghai has its headquarters in Shanghai,And they are all separated,These are all things that make convenience seabet crypto casino more sophisticated and detailed。
What kind of standard convenience seabet crypto casino is the best?Everyone thinks that just cooking fresh food is enough,There are many people buying supply chain、Building supply chain,In this case,Is fresh food the standard for excellence in convenience stores?
I don’t think so。Many colleagues will ask what proportion of fresh food is consumed in your Japanese convenience seabet crypto casino,I just say that fresh food is always MSG,Regular goods are always salt,The proportion must not be wrong。The second decoration is not the same,Third system,Or today’s big data,Are these things??The system is very necessary and important,However, modification of a system cannot be done too heavily。
What exactly is an excellent convenience seabet crypto casino?Whether it’s fresh food、Decoration、The system includes the big data we talked about today,This is just a tool for our business,In fact, in the end, business is still about heart,Need to do things carefully。
The current standard for convenience seabet crypto casino is product refinement、Refined management、Precision marketing。
After 60、The post-70s generation has achieved great success in the seabet crypto casino,The post-80s generation made Taobao a success,The post-90s generation has achieved success. Are you hungry?、Meituan、JD Daojia。What kind of business will the post-00 generation achieve in the future,We need the efforts of all of us here。Each generation is different,Our products will definitely not do well if they are not segmented。
Exquisite today、Accurate、We must do these three things carefully,Because the development of rough type is no longer possible。Now there are thousands of stores and thousands of noodles,How to make thousands of shops and noodles,If something is not delicate, it will definitely not be done well,But the pain of convenience stores is that there are too few data samples for each seabet crypto casino。
Now the time has passed when we realize that Lawson’s competition in the convenience seabet crypto casino fresh food landscape is what I have and you don’t have,Today the time has come for you to have my advantage,So I said it on many occasions,Today whether we are making fresh food or other things, the most important thing is not R&D capabilities,But perception。
The data only represents today,Does not mean tomorrow,Do you have any perception at this time。Perception、Planning power、R&D capability、Execution ability、The following items such as risk control and management ability can be done with numbers,But planning and perception require people to do seabet crypto casino。
How to be better than others,All groups of people are different,They need different things,When a brand enters a city,His cognitive level is also different,Due to China’s climate、Culture、History、Differences in economic levels,seabet crypto casino cannot be copied completely。
Today, China’s main future consumers aged 12 to 19 have gradually taken shape,Their ideas are completely different from seabet crypto casino of us。
The second city is different,Different cognitive levels,Just like Lawson’s seabet crypto casino opening in Shenyang on August 29th,Everyone says that investing in Shanhaiguan is not possible,We decided to invest and hesitated for a year,Is this place worth doing?,But after the draw, I found out that I had won the jackpot,The business turned out to be Shanghai、Four times as many places in Wuhan that are doing well,Single seabet crypto casino sales,There are a lot of customers coming to the seabet crypto casino every day。Each place and each environment is different,I don’t believe this performance can be maintained forever,Because this place is related to the city’s brand awareness and level。
Our retail industry is actually the same,The first reason why your consumers come to the seabet crypto casino。Shenyang now has a large amount of desserts every day,Because you can buy desserts and share them,The reason to come to Lawson is dessert。The reason for coming back for the second time is the urgently needed goods,But the reason why consumers come often is actually whether ordinary conventional products can be made well。If you can do business well with these three sentences, it will be good,If you don’t do good business, it will definitely be bad。
Refined seabet crypto casino
In March this year, we completely ended the Japanese system,Developed a system fully integrated with China,Because of Japan’s accounting model、POS mode、The models of single products are all non-Internet of Things era,Why are we determined,We must give up when there are only 2,000 stores,seabet crypto casino will be difficult to give up when there are 10,000 stores。
We have done automatic ordering、Second inventory warning,The third real-time remote monitoring and management system,The fourth two-point management,Two quotas are the things that are thrown away every day. Fresh food products are subject to quota and hierarchical management,Don’t let seabet crypto casino just throw them away。
Japan is a big abandoned country,The three major convenience seabet crypto casino in Japan are now throwing away enough stuff to feed all the hungry refugees in Africa,So we must implement a series of management,After implementing these management now,The daily waste has dropped from 300 yuan a day to 132 yuan a day now。
But regular products must be classified and managed,It is normal for new products to be scrapped after entering the seabet crypto casino,Because I don’t know if it’s easy to sell or not,But if the old product is discarded, it must be because the order was not done well,So separate。
Also Lawson is in Shanghai area、East China persisted for two years,That’s why we give up the same identity of thousands of stores,What we are doing now is the negative list system,Created hundreds of negative lists,You cannot do these things,But nothing is said not to be done, everything can be done。You can also turn this seabet crypto casino into a toy seabet crypto casino。Shanghai Children’s Hospital seabet crypto casino,The sales volume of toys inside is greater than the sales volume of any department seabet crypto casino counter in China in one month,Because there is a demand here。
Why not turn it into a dessert house、Socks Shop,Because the locations of all our stores are different,So in this process,Negative list creation,As long as you do it seriously, there will be no problem。In this way,Let the system adjust,Increased the gross profit margin of the seabet crypto casino by 0.5%。For the retail industry0.5 is a big number,These things are some practices in refined management,Some experience。
seabet crypto casino a good job in temperature dislocation competition.
We both cooperate and compete with food delivery,Why?0 to 10 degrees is also the most difficult thing to do in today’s e-commerce market,frozen、Refrigerate、Can be done at room temperature,But seabet crypto casino is very difficult to do 0 to 10 degrees,But we insist on doing seabet crypto casino,And achieved very good results。
We cooperated with external platforms to time shift,For example, we cooperate with the food delivery platform late at night,There is no choice when seabet crypto casino’s late at night,You must also cooperate with me for takeout,Because no one can supply you。
When these come out,Our nightly barbecue,Desserts at night,A few snacks at night will do the trick,So what we insist on is dislocation、Complementary,Built in seabet crypto casino process,Cut all time periods。
What time period will we cooperate with?,What time period will be promoted,Under such circumstances, do a good job。The next step is to do cross-seabet crypto casino pre-sales of the refrigerated series,The traffic in the city is getting more and more congested,If you worry about what you saw in seabet crypto casino A, Rosen will not have it when you get home,It doesn’t matter,After placing an order in seabet crypto casino A, you can go to seabet crypto casino B to pick it up,These are what we are going to do today。
Precision seabet crypto casino
The precision of seabet crypto casino is not limited to itself.
Lawson is the first mobile membership system in the seabet crypto casino,We are called“Luosen Diandian”,Currently 10 million members,The Internet of Ten Millions,Establish a bridge between suppliers and consumers while providing new product comparisons to suppliers、Function of dynamic marketing information。
When seabet crypto casino members exceed 10 million,Mr. Wei asked if 20% of your members are under 35 years old,I replied that we are 90% under 35 years old,Maybe younger in East China。35+ for seabet crypto casino suppliers、Customers are important。
Lawson Dessert’s continuous investment has kept our customers among the 12 to 19-year-old crowd,So people aged 12 to 19 are our advantage,seabet crypto casino is also what suppliers need,Also what I need,Because whether a retail industry can survive、To live a long life is nothing more than to keep your customers young enough。
The crowd must remain relatively stable,If seabet crypto casino cannot remain relatively stable,Not good in terms of age group。All hypermarkets today、Supermarket、Convenience stores are all like seabet crypto casino,In seabet crypto casino case,The precision of marketing becomes very important。If you don’t know clearly, seabet crypto casino business will not work well。
(Source: Lianshang.seabet crypto casino)