First we need to figure out a problem，What can become the core competitiveness of seabet casino games store companies？For seabet casino games store companies，Does not being able to be self-operated mean that you cannot create an efficient supply chain system？If you have the correct answers to these questions，Let’s see if some of the ideas and insights in this article are helpful to you。
Retail competition，In the final analysis, seabet casino games a product、Service、The battle between experience and efficiency，In the final analysis, seabet casino games a competition between supply chains，Who can achieve higher efficiency、Discover and meet consumer needs at lower costs，Whoever wins the initiative，Get the upper hand。
The same goes for seabet casino games store companies.
New retail era，seabet casino games strengthen supply chain construction，There may be three main ways:
First of all, establish a new retail and supply relationship and deepen seabet casino games operations.
In the foreseeable future，Joint operations will still be the dominant business model for seabet casino games store companies。
The reason is simple，seabet casino games specialize in fashion、Lifestyle is the main thing，Big brands generally do not leave it to businesses to operate themselves，Catering、Children、It is also difficult for seabet casino games with experience formats such as cinemas to operate well on their own，“Let professional people do professional things”It’s a good choice。
Joint venture is not a backward business model，It is an open share、Model of light asset operation，Many benefits，It will still be the most mainstream business model for seabet casino games store companies in the future。
But joint ventures in the new retail era，It may not be the past“Lazy Man Style”Joint operation、“Alienation style”Joint operation。It requires seabet casino games store companies to put brand owners on a more equal footing，Effectively respect and take care of the interests of the latter，Take more responsibility and risk，Rather than shirk all business responsibilities and risks to the brand，I only collect rent、Tips and“Channel fee”。
In the new market environment，Brands, especially excellent brands, are already scarce resources，The diversified channels brought about by the channel revolution also give brand owners more choices，seabet casino games are no longer what they used to be“Party A”’s strong position。
Based on the new retail and supply relationship，There are three main methods for seabet casino games to transform joint ventures:
The first is to change traditional seabet casino games ventures into in-depth seabet casino games ventures.
What is deep joint venture？That is, seabet casino games need to get involved in the purchase, sale and inventory management of brands，Understand its operating conditions，Take more responsibilities and risks，Really help brands do good business，This is“Joint operation”The meaning of the title。
seabet casino games should humbly learn business management from brand owners、Management、Marketing、Operation，Gradually participate in brand selection、Pricing、Product Management、Inventory Management、Marketing management and other work，Inform brand owners of relevant operations in a timely manner、Market information，Assist brand owners to make business decisions、Remote management, etc.。
There are many benefits of deep joint ventures，seabet casino games can even crack homogeneity moderately，Avoid price war。
Many brands have many sub-brands，Extremely rich series of products，Provides the possibility for seabet casino games to intervene。Brand counter size setting、Different choices of goods，Can reflect the difference。Rujia store is an ordinary store，Shopping mall B opens a collection store、Flagship store；Store A mainly sells mass merchandise，Go to Store B“High-precision route”，It’s all about differentiation。
Deep joint operation is also a way for seabet casino games to learn self-operation“Training Ground”，Is an effective way for seabet casino games to regain their operating capabilities，It is also one of the ways to return to the essence of retail。
Of course，Deep joint venture is also a step-by-step process，Brand owners may not be happy to see seabet casino games at first，But as long as you are sincere、Sincerely assist brand owners，Especially after reaching a certain level of professionalism，Can help brand owners improve performance，seabet casino games will definitely be accepted by the latter。
The second is to change the lease into a seabet casino games venture.
New retail era，Experience format、Family consumption is the main direction of department store transformation，The industry even has “Catering、If children are strong, seabet casino games will be strong”said。
Past，Catering、Children、Entertainment、Fitness、Beauty and other experience businesses are mostly leasing operations，is the simplest、The most direct、The most typical&seabet casino games;Second landlord”Mode。
Under the simple rental model，seabet casino games cannot control the customer flow of these businesses、Sales and other operating data，Cannot share store marketing either、The results of the big promotion，Especially for food safety、Product quality、The management of business quality has also lost its right to speak。
If you change the lease to a joint venture，Integrate it into the cashier system of seabet casino games、Service system，seabet casino games can not only ensure food safety、Effective supervision on service quality, etc.，Get richer and more complete data，And can better integrate store formats、Category、Category and other resources，Organize effective marketing、Promotion。
The reason why the square footage efficiency of seabet casino games is much higher than that of ordinary shopping malls，The key is that the latter are mostly simple leases，Most seabet casino games are joint ventures，With refined operations、The basis of precision marketing。
The third is to improve the supplier level.
Under affiliate mode，The improvement of supplier level is undoubtedly the most direct optimization of the supply chain。
The higher the level of seabet casino games supplier，means the stronger the partner、More resources、Higher professional level。
So，Change the agent to the manufacturer’s direct operation，Change individual supplier to general taxpayer，Replace regional agent with national general agent，It is very helpful to improve and enhance the operation of seabet casino games。
Of course this is for strong seabet casino games，Retailers and suppliers need to establish good cooperative relationships；For those whose market share is not high、For a department store that is not very competitive，Not much choice，“You need to be tough to make iron”The same applies to investment cooperation in seabet casino games。
Secondly, promote self-operation step by step.
Self-operated is the &ldquo of the transformation of the seabet casino games store industry;Deep Water Area”，It is also the &ldquo of supply chain reform.;Main battlefield”。
The proportion of self-operated seabet casino games in my country is mostly less than 10%，There are only a handful of people who can reach about 30%，The self-operated ratio of European and American seabet casino games is often around 50%。
So，my country’s Department Store“Qiandianyiyan”The phenomenon is very prominent，Distinctive personality、seabet casino games with distinctive features are rare，seabet casino games generally“The profits are as thin as paper”。
What our European and American counterparts are doing today may be the future of our country’s seabet casino games store industry，The gap often means potential，The first seabet casino games store to achieve a major breakthrough in self-operation，will also be the first to get out of the quagmire of homogeneity，Take the lead in price war“Red Sea”Escape，Be the first to usher in high gross profit、High return operation“Blue Ocean”。
Not long ago，Professor Song Ze’s in-depth article "There is no hope for China’s retail industry without self-operation" has caused huge repercussions in the industry，“Get out of the dead end of one-sided alliance，Return to the right path of self-operation + deep joint ventures”’s appeal is inspiring，Resonating with many seabet casino games store executives。
The era of consumer sovereignty，The situation dominated by joint ventures cannot last forever in our country’s retail industry，The brand’s hierarchical and regional agency system will eventually fall apart，The seabet casino games store industry will eventually have its own protagonists、Can meet personalization、The new era of customized consumer demand。
Despite high business risks、Many problems such as large capital occupation，But self-operation is still the unavoidable development direction of the seabet casino games store industry，Just be bold and test the waters、Steady advancement、Timely summary and improvement，Given time，You will definitely see results gradually。
For seabet casino games，We must persist in the direction of self-employment，The pace of advancement must be steady，Some outstanding companies have gone their own way，Worth for reference:
The first is source acquisition.
For example, Dashang Group has acquired many wineries abroad、Pasture，Received a series of red wine、Milk、Beef and other private brands，Injecting a large amount of unique resources into its hundreds of physical seabet casino games and Tengu.com，Formed unique operating characteristics、Business advantages。
The second is to use supermarkets as a breakthrough point to develop self-operation.
The representative one is Tianhong Shopping Mall。The degree of standardization of supermarket categories is relatively high，And the fashion degree is relatively low，Very suitable for self-employment。Many seabet casino games are equipped with supermarket formats，You can test the waters here，Accumulate experience。
The third is to start self-operation from cross-border e-commerce.
Many companies are doing this，Some effects are pretty good。For many seabet casino games，Cross-border e-commerce is a brand new field，“A blank piece of paper”Suitable for free play，This is a brand new increment，The cost of trial and error is not high。
The fourth is to trial factory seabet casino games.
Represents Yintai Xiasha seabet casino games。Take out a certain area，Get goods directly from the factory，Open a factory seabet casino games in the form of a seabet casino games within a seabet casino games、Discount seabet casino games，Also a way of thinking。
The fifth is through seabet casino games agency、Buyout operation、Self-picked goods、OEM customization and other means，Developing self-operated low-end products。
This is also a common method used by domestic seabet casino games store companies with a high proportion of self-operation。From shirt、Pants、Cowboy、Start with jewelry and other non-seasonal sexually sensitive products，Quick trial and error、Discover problems in time、Continuously summarize and improve，Gradually expand categories，Increase the proportion of self-operation，It is an effective method。
Anyway，As long as seabet casino games persist in doing the easy stuff first、Step by step、Steady progress，Focus on summarizing experience in practice、Learn a lesson，Continuously improve the management system、Management and control process，Optimize performance appraisal、Incentive mechanism，Continuously improve self-operated team building，Form a complete self-operated system，seabet casino games will be able to make continuous progress。
Last，Enhancement data、Technical awareness，Develop dual-line integrated seabet casino games。
Some people are not very interested in new retail，Thought seabet casino games was Jack Ma who deceived physical retailers。In fact, you are welcome，No matter if you object，New retail is irresistibly coming，seabet casino games has taken root，Blooming everywhere。
In today’s information age，Mobile Internet has become the same infrastructure as water and electricity，Almost everyone has become“Amphibians”，“Amphibious consumption”Nowadays, seabet casino games has become the mainstream consumption model，There is no way out if you stick to the offline line，Will be eliminated by the times。
This is especially true for the seabet casino games store industry，You deal in fashion and lifestyle，The Internet has become part of people’s lifestyle，People’s attention is limited to the square inches of the mobile phone screen，If a seabet casino games store refuses dual-line integration，Missing online channel，Does not support home delivery service，Just lagging behind fashion，Changes in lifestyle after adulthood，It is impossible to satisfy the current willful expression、Fragmented consumption changes，Customers are aging rapidly、Rapid loss may be inevitable。
Therefore，It’s also good to cooperate between seabet casino games and e-commerce platforms，Settled in various“At home”Whatever，Self-developed APP、Micro mall is also acceptable，In short, we must gradually make up for our shortcomings online，Provide two-line integrated marketing、Service is imperative。
The rise of cross-border e-commerce，The development of self-operated business，And the richness of experience business formats, etc.，All bring new opportunities for seabet casino games to go online。In fact，The development of e-commerce business，has become including Intime Business、Tiffany Shopping Mall、New growth points for department store companies such as Dashang Group，The situation is becoming increasingly clear，It is difficult to grow solely relying on offline services，Especially difficult to achieve sustainable growth，Especially for the sale of physical goods，The impact of e-commerce、The shunt is far from bottom，Once e-commerce solves the problem of fake goods，This impact may be catastrophic。
New retail is more than just omni-channel，Equally important to developing online business is data and technology。The retail industry in the future may not necessarily be a labor-intensive industry，But seabet casino games must be a technology-intensive industry，Data and technology are standard features for new retail enterprises。
Past，The reason why seabet casino games find it difficult to overcome high costs、Low efficiency、Low return dilemma，To a large extent, it is the lack of data、Technological backwardness，leading to extensive management、Extensive management is difficult to reverse in the long run，Precision Marketing、Fine management、It is difficult to implement self-operation development。
Therefore，seabet casino games should comprehensively upgrade their information systems，Build your own data platform on this basis，Realize“Offline traces、Leave traces online”，And connect with third-party open companies，Extensive collection of customer consumption data、Behavioral Data、Social data，Continue to promote products、Customer、Operation、Marketing、Digitization of services，Accelerate the move towards dual-line integration、Data-driven new retail。
Only based on seabet casino games，In order to gain a more accurate insight into changes in consumer demand、Differential management、Special services、Personal experience can provide support，High cost、Only low-efficiency problems can finally be solved。
Someone said，Fashionable things are difficult to quantify，For seabet casino games that focus on fashion，Data may not be that useful。In fact it’s not the case，ZARA、H&M、Uniqlo and others are not fashionable？Which one is not competing to achieve digitalization、Digital？It is true that it is difficult to digitize seabet casino games，Useless is false！
seabet casino games move toward data companies，Realizing customer identification、reachable、Insightable、Available for service，The biggest obstacle is not technical constraints，But the lag of concept，The conceptual problem is solved，There is always a solution to technical problems。In fact，There are already a large number of third-party technical service providers in the field market，Enough to solve the data problems faced by department store companies。
seabet casino games should create low cost、Highly efficient supply chain，Dataization、Technology is the ultimate solution，Because of deepening joint venture、The development of self-operation cannot be separated from the support of data and technology，And the supply chain itself，The link is data and technology。
(Source: Lao Xiao, columnist of Lianshang.com)