In the current fierce competition in the department store industry，Promotional activities in various seabet club malls come and go，And I never tire of it。
When I first entered the retail industry and did brand product management，It is a headache to deal with the numerous promotions in seabet club malls。Understanding scientifically appropriate calculation methods will be helpful to improve work efficiency。
"Buy and seabet club"或"Buy and Give" activity. For example, shopping malls require brands to do3Day promotion, the activity content is to seabet club up600seabet club minus200yuan。At this time，You need to carefully calculate the magnitude of the promotional seabet club。
Assume that the price of this brand product is800～1800between yuan，Then the calculation result shows: in the case of single item purchase: the seabet club of this promotion is7.5seabet club~8.9Between the folds. The price range is800The product with the highest seabet club is priced at1800yuan products have the lowest seabet club.
"Buy and seabet club"+"Buy and Give" activity. For example, seabet club brands to do3day promotion, the activity content is: seabet club out600seabet club minus200seabet club, one-time purchase1500will be sent after 1 seabet club300seabet club voucher.
The calculation results show: after customers enjoy the seabet club first，Another one-time consumption1500seabet club, you can enjoy it approximately6.6seabet club. The final maximum seabet club on the product is approximately6.6seabet club.
seabet club event+Shopping mall seabet club points. For example, the deduction points for a certain shopping mall are26%，Now the seabet club is trying to improve its performance，Require brand products to be made within a specified time8seabet club, but the mall will give discounts to the brand8%，At this time，To calculate the seabet club for promotion，To determine whether the mall’s request can be accepted。
There are two calculation methods。The first algorithm is more intuitive and simple，Convert using the seabet club’s return rate。
The seabet club deduction points are26%’s recovery rate seabet club table
This seabet club promotion, the products are made8seabet club sale, then subtract18%seabet club rate (mall seabet club8%), the return rate is:0.8-0.18=0.62（62%）
Points deducted before seabet club28%The goods are made under the conditions8.8Discounted sales, return rate is also62%. In other words, give and take in seabet club malls8%Case now our merchandise is made8When selling at a seabet club, it is equivalent to doing it in the early stage8.8seabet club sale.
The second algorithm is calculated with the help of formula，Finally made seabet clubX1means, then there is the following formula:
X2 = 80%(The mall requires seabet club points for promotion)
N1 = 26% (seabet club points deduction)
N2 = 18%(seabet club points after shopping mall seabet club)
Put the value into the seabet club formula
GetX1 = 0.88, which is equivalent to what we did before8.8Discounted sales.
(Source:China Cooperation Times·Supermarket WeeklyZhang Wei)