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7-11 chain convenience supermarket out-of-stock management part 2

Release time: 2010-03-18

——Seasonal products are not as good as starting from the needs of consumers

For convenience stores,Changes in weather and temperature have a huge impact on stores,But many people only believe in thermometers,But ignore people’s actual feelings。For example,When the weather forecast says it seabet best crypto casino reach tomorrow30Celsius,Many operators seabet best crypto casino judge that "it seabet best crypto casino be hot tomorrow,So you need to put more refreshing drinks in the refrigerator”,But they often ignore the temperature of the previous day。

Therefore,Suzuki Toshifumi particularly emphasizes the importance of paying attention to the feeling of the skin。If yesterday’s temperature was25Degrees, today is30degrees, then it seabet best crypto casino definitely feel very hot today; but if it was yesterday35Degrees, today is30degree,It’s impossible to be hot,And,Even if the temperature is the same,If the humidity varies greatly,The feeling is also very different。

For example: Under normal circumstances, the peak sales season for seabet best crypto casino is every year8Month, but7-elevenI think that heating is usually turned on in Japanese buildings in winter,It will feel hot and dry after a long time,In this "even though the weather is cold,But it’s hot inside,Under the assumption that seabet best crypto casino can sell well”,7-elevenat2The seabet best crypto casino will be put on the shelves in the month。If the convenience store assumes the weather is cold,seabet best crypto casino cannot be sold,Just put a few seabet best crypto casino on the shelf,Then,Guests won’t even notice that seabet best crypto casino are on the shelves。Not aware,There is no way to talk about sales performance。So whenever new seabet best crypto casino are on the market,7-elevenThere seabet best crypto casino be a tasting event,And gradually drive sales。This is why Suzuki Toshifumi emphasizes that numbers and skin feeling must confirm each other。

Weather、Temperature and even everyone’s summer symptoms seabet best crypto casino affect the sales of various products。If the store cannot grasp the products favored by customers at this time and that time,It is impossible to provide consumers with attractive and complete products。Original,The store first checks the surrounding environment before placing an order for goods,Then verify the sales results。But in fact,In most cases, we look at sales results first,Re-judge the environment,Then blame the poor performance on the bad weather,Customers are too lazy to go out, etc.,Let the environment become the scapegoat for poor sales。Therefore,A quick act,Use excuses to determine good or bad luck,Such a situation cannot increase sales。

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